Meet the Automateed Team
Learn how Stefan and Mell built Automateed around a practical goal: helping people turn a book idea or manuscript into a project they can review, edit, and publish.
Stefan
Founder & Product Lead
From Village to Vision
Born in a small Serbian village with limited opportunities, Stefan defied expectations by choosing the entrepreneurial path over traditional education.
Self-Made Success
He started as a writer, built a writing team, and later sold one of the content sites he had grown.
Building Automateed
Stefan leads the product direction for Automateed, with a focus on book planning, editing, design, export, and author publishing workflows.
Mell
Co-founder & Creative Soul
Artistic Mastery
With magical hands that transform yarn into intricate designs and fabric into bespoke garments, Mell brings creativity to everything she touches.
The Voice of Learning
Her charismatic presence and soothing voice make her the beloved face behind all their courses, turning learning into a delightful experience.
Knowledge Seeker
A voracious reader whose love for books fuels her imagination and brings depth of knowledge to all their ventures.
Unwavering Support
The constant pillar of strength behind Stefan's journey, supporting every venture and complementing his vision with her unique skills.
Our Journey
Every great story has challenges, breakthroughs, and moments of transformation. Here's how we evolved from dreamers to AI pioneers.
Small Village Beginnings
Stefan grew up in rural Serbia with limited opportunities
Self-Taught Journey
Abandoned traditional education, started freelancing and writing
Content Business
Built a writing agency and grew content sites
The Challenge
Payment-processing problems forced a change in how the business operated
AI Revolution
Founded Promptsty and Automateed, embracing AI transformation
Automateed
Building a focused book creation and publishing workspace
Our Mission
Our mission is to make the practical work around a book easier to manage: planning the structure, reviewing the draft, preparing files, and choosing how to publish or sell it.
Clear Workflow
Keep planning, drafting, editing, and export in one project
Author Control
Let authors review and change the work before it leaves the editor
Useful Guidance
Document current product steps in a public Help Center
See the current book workflow and decide whether it fits your project.
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